Synapse GuildWeb Design
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Real pricing / clear scope

Website pricing with real scope

Setup price plus monthly care. Clear inclusions. Clear exclusions. No mystery call just to learn the starting point.

From $500 + careBasic Page
$1,200 + $59/moMost common fit: Starter Site
Free concept firstFinal scope reviewed by Peter
Get Free Homepage ConceptSee Work
01Fast start

Basic Page

$500$49/mo care

A homepage or focused landing page with services, contact details, and a clear way to call, email, or message.

  • 1-3 pages
  • Tap-to-call and email links
  • Basic launch SEO setup
Usually includes

Homepage or focused landing page / Basic services or business info section / Contact section or contact page / Simple gallery if useful

Not by default

Deep service-page structures / Advanced booking systems / Member logins / Large galleries

Good fit examples

Solo service business / Simple local startup / Small seasonal business

Bad fit examples

Several distinct services / Many pages / Accounts, portals, or custom workflows

Start with Basic Page
02Most common fit

Starter Site

$1,200$59/mo care

A proper small-business website for owners who need more than a single page: home, services, about, contact, and one useful proof, gallery, FAQ, or service-detail route.

  • Usually 4–6 pages or equivalent sections
  • Services / about / contact
  • Sitemap, Search Console, and indexing setup
Usually includes

Home / Services / About / Contact

Not by default

Advanced SEO retainers / Native booking systems / Custom dashboards / Account/login features

Good fit examples

Local service business / Trades or contractor site / Business replacing a social-only setup

Bad fit examples

Large service library / Portal or dashboard requirements / Heavy SEO or content campaign

Ask about Starter Site
03

Expanded Website

$2,500$79/mo care

For businesses that need deeper service pages, location coverage, proof, quote flow, and a real research/article surface for local SEO.

  • Deeper service pages
  • Location and proof support
  • Research/article surface when scoped
Usually includes

Larger page map / Deeper service pages / More custom layout/design attention / Proof or gallery sections when real assets exist

Not by default

Guaranteed rankings / Unlimited revisions / CRM sync / SMS automation

Good fit examples

Business with several services / Existing site that needs a fuller rebuild / Contractor or local company with project proof

Bad fit examples

Simple one-page launch / Full software portal / Automated operations stack

Plan an Expanded Website
04

Custom / Portal / Advanced

from $4,000$99-149/mo care

Logins, dashboards, saved requests, visualizers, custom workflows, integrations, or account-based experiences.

  • Quote only
  • Portal and workflow planning
  • Security assumptions explicit
Usually includes

Discovery and custom scope map / Portal, private-page, saved-request, or dashboard planning when justified / Visualizer or guided tool planning when useful / Backend and integration work quoted separately

Not by default

Included-by-default login features / Casual AI assistant promises / Unscoped automation / Provider costs or external software fees

Good fit examples

Portal or dashboard / Saved requests / Visualizer or custom form flow

Bad fit examples

Normal brochure site / Simple booking link / Feature idea without a business case

Scope Custom Work

Every real build includes

The baseline layer is already handled.

Mobile-ready layoutTap-to-call linksContact form or safe email fallbackTitle and meta setupSitemap and Search Console setupIndexing requestBasic image optimizationMonthly care after launch

Choose in order

Answer the first true question.

01 → Basic Page

Do you mostly need a homepage, a contact section, and your core business details online fast?

Start with Basic Page.

02 → Starter Site

Do you need a proper small-business website, usually 4–6 pages or equivalent sections, with room to explain services?

Starter Site is the most common fit.

03 → Expanded Website

Do you need multiple service pages, proof, and a fuller website structure?

Choose Expanded Website.

04 → Custom / Portal / Advanced

Do you need logins, dashboards, saved requests, or custom workflows?

That is custom scope and needs a separate quote.

Compare the ladder

What changes as scope gets deeper.

FeatureBasicStarterExpandedCustom
Best fitSimple launchSmall local siteMore service depthCustom scoped workflows
Page count1-3 pagesUsually 4–6 pages or equivalent sectionsDeeper page mapScoped to need
Services/contentBasic infoServices pageMultiple service pagesCustom structure
Proof/gallery sectionSimple gallery if usefulIf assets existIncluded when real assets existCustom proof flow
Launch SEOBasic setupBasic setup + indexingDeeper structureScoped
Quote/contact formSimple contactProject-fit formClearer quote/contact formWorkflow-specific
BookingExternal link onlyExternal link/embedProvider alignmentCustom by quote
Account/login featuresNoNoQuoted separatelyAvailable by quote
Care$49/mo$59/mo$79/mo$99-149/mo

Estimate console

Build a rough planning estimate without a sales gate.

This is not a final quote. It is a fast self-sort tool so you can see whether the project sounds like Basic, Starter, Expanded, or Custom before contacting Peter.

Planning estimate$1,200 setup

$59/mo care baseline

Final scope reviewed by Peter before work begins. External provider costs are separate.Send this direction

Ownership

Prefer to own the site outright? Ask for a one-time ownership quote.

Domains should be client-owned for real production work. Monthly care is a support and maintenance plan, not a trick to hide ownership. Source export and handoff terms need to be agreed before launch.

SEO boundary

Launch SEO is baseline. Ongoing SEO is separate.

Titles, descriptions, clean structure, indexability, sitemap/robots, canonical/OpenGraph basics, and Search Console readiness can be part of launch work. Monthly ranking/content work is separate.

Pricing FAQ

Plain answers before you contact.

How much does a small-business website cost?

Synapse packages start at $500 + $49/mo care for Basic Page. Starter Site is $1,200 + $59/mo care and is the most common fit. Expanded Website is $2,500 + $79/mo care. Custom / Portal / Advanced work starts from $4,000.

What happens before I commit to a build?

New-site leads can start with a free homepage concept. Existing-site leads can ask for a Website Upgrade Opportunity Plan. Final scope is reviewed before work begins.

What is included in monthly care?

Monthly care covers maintenance, support access, minor content updates within a defined limit, recovery posture where applicable, and basic monitoring. It is not unlimited work or hidden advanced SEO.

What is included in launch SEO basics?

Launch SEO basics means page titles, meta descriptions, heading structure, sitemap, Search Console setup, indexing requests, and basic image and page organization. It is not a promise of rankings or a full monthly SEO campaign.

Who owns the domain?

For real production work, the domain should be client-owned. Synapse Guild can help with setup and alignment, but ownership should not be hidden inside a developer account without a clear agreement.

Can the website work with my existing booking link?

Yes. If you already use Square, Booksy, Vagaro, Fresha, Squire, or another booking platform, the website can explain your services and send people to the right booking page.

Can you build portals or login-based tools?

Yes, by custom quote only. Private pages, saved requests, dashboards, booking flows, and account-based tools involve backend logic, security, testing, and ongoing support.

Prefer to own the site outright?

Prefer to own the site outright? Ask for a one-time ownership quote. The exact handoff, source export, and support terms need to be agreed before launch.

Need help choosing?

Send the current site or business idea and ask for the right package path.

Get a Free Homepage ConceptEmail Peter