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Website pricing for small Ontario businesses

Website packages with clear setup, care, and custom-scope boundaries.

Choose the right setup before you pay for anything. The Website Factory work covers competitor research, buyer-focused wording, Google-ready structure, launch QA, and optional care or content after the site is live.

Build packages from $500 setupStarter Site is the common local-business fitMonthly care and content are optional after launch
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Choose the lane

Start with one package, not a maze.

Choose a package to see setup cost, best fit, launch basics, after-launch path, resource readiness, and scope boundaries.

Package 02 of 4

Starter Site

The practical default when the business needs enough room for services, proof, contact clarity, and launch SEO basics without custom software scope.

Best fitUsually 4-6 pages or equivalent sections. The most common fit for a real small-business website.

$1,200 setup$79/mo+ managed care
Ask about this package
Launch SEO

Page titles, meta descriptions, heading structure, readable service/location wording, image organization, sitemap, Search Console setup where access allows, and indexing request where access allows.

After launch

$79/mo+ Managed Care covers hosted website upkeep, contact/form checks, minor technical updates, small edits, and support access.

Included in this lane
  • Usually 4–6 pages or equivalent sections
  • Homepage
  • Services or offers page
  • About page
  • Contact page
  • Gallery, reviews, or work section if useful
  • FAQ section or FAQ page if it fits the page map
  • Contact form or booking-link handoff
  • Launch SEO setup across the main pages
  • Sitemap and Search Console setup where access allows
  • Article/resource section structure when useful
  • Mobile-ready layout
Good fit
  • Local service business
  • Trades or contractor site
  • Salon or service business replacing a social-only or weak old site
  • Business that needs enough room for services, proof, contact clarity, and launch SEO basics without custom software scope
Scope boundary
  • Large gallery migration
  • Lots of service-area pages
  • Portal, login, or dashboard scope
  • CRM sync or custom workflow tooling by default
Common add-ons
  • Large gallery migration
  • Multiple service-area pages
  • Ongoing service guide or resource-note production
  • Booking system replacement
  • CRM sync
  • Custom dashboard, login, or tooling

If the selected lane is close but not exact, Peter can scope the smallest practical path instead of forcing the business into a larger package.

Not sure which lane?

Start with the service path before the package.

Packages price the build shape. These service paths explain the reason for the work: audit, new site, redesign, landing page, or Google Ads setup.

Website AuditsFounder-led website audits from Fenelon Falls for Kawartha Lakes businesses with weak buyer paths, unclear services, mobile friction, or launch-readiness gaps.Website DesignFounder-led website design in Fenelon Falls for Kawartha Lakes service businesses that need clear pages, proof, quote paths, booking links, and launch SEO basics.Website RedesignWebsite redesign support from Fenelon Falls for Kawartha Lakes businesses with outdated pages, unclear services, weak proof, poor mobile flow, or broken contact paths.Ads Landing PagesGoogle Ads landing pages by Google Ads Search certified Peter Reynolds for local services that need message match, proof, contact clarity, and tracking-ready structure.Google Ads SetupGoogle Ads Search setup support from certified Peter Reynolds for local businesses that need readiness checks, landing-page alignment, campaign structure, and safe expectations.

After launch

Choose how much support you actually want.

The website build, hosted website care, owner-edit tools, and monthly content growth path are separate decisions. That keeps the quote clear.

Hosted Website

$24.95/mo

Keep the website live on Synapse-managed hosting.

  • Hosting, SSL, domain/routing support, uptime basics, and platform upkeep.
  • Content changes, new sections, ads, GBP work, and articles are quoted as needed.

Managed Care

$79/mo+

Hosted website plus practical upkeep and support.

  • Contact/form checks, minor technical updates, small edits, and support access.
  • No monthly service guide, Google Ads, GBP management, or SEO retainer included.

Owner-Edit Console

+$24.99/moadd-on

Add owner-edit tools for approved content.

  • Useful for project photos, listings, products, posts, team, hours, or contact details.
  • Custom admin fields, automation, and advanced workflows stay quote-only.

Content Growth

$179/mo+

Managed Care plus one useful resource per month.

  • One research-backed article, service guide, buyer question, or project note per month.
  • Built for businesses that need ongoing useful content without ranking promises.

Growth Engine

$349/mo+

Managed Care plus a stronger monthly content system.

  • 2-3 service guides or resource updates per month, competitor watch, and internal linking.
  • Google profile/content coordination can be scoped without promising rankings.

Compare the lane

What are you really buying?

The price only makes sense when the research, support, ownership, content growth, and launch responsibility are visible.

DIY builder

Can make a shell quickly, but the owner still carries planning, service structure, proof, launch checks, and updates.

Typical local agency

Can be a good fit, but compare ownership, edit process, launch SEO tasks, and first-year total.

High-end custom agency

Right for heavier custom builds, brand systems, or larger teams with real custom scope.

Synapse

Website Factory lanes first; AI-assisted drafts are backed by research, buyer wording, launch QA, and care options.

What changes the price

Price changes when the responsibility changes.

A website quote gets larger when it needs more research, more pages, more content production, more admin control, more integrations, or more hands-on care.

Setup price covers the build.

Strategy, competitor teardown, page structure, buyer-focused wording, design, build, mobile polish, launch SEO basics, and the working site that customers can use.

Monthly care covers ongoing ownership.

Hosting, maintenance, support, update handling, and the practical upkeep that keeps the site from becoming another forgotten tool.

Custom work is quoted only when needed.

Booking systems, portals, dashboards, special workflows, inventory-like structures, or heavier integrations move the project out of the standard package lane.

SEO, hosting, and care

Launch cleanly, then keep the site useful.

Every website lane includes the launch basics that make the site readable to customers and search engines. Every serious site can also be built ready for useful articles, service guides, buyer questions, and project notes.

Launch SEO basics

Every package includes the technical basics that make the site readable to people and search engines: page titles, descriptions, headings, clean URLs, structured sections, and a launch-ready public presence.

Monthly publishing is available through Content Growth plans. It is not hidden inside cheap packages and it is not sold as a ranking promise.

Pricing questions owners usually ask first.

Why do website prices vary so much?

Most website prices are not directly comparable. Page count, copy help, named launch SEO tasks, integrations, support, ownership, and monthly care can all change what the quote actually includes.

Is monthly care just hosting?

No. Hosting keeps the site online. A care plan covers hosting/deployment, SSL, technical upkeep, defined small updates, contact-path checks, launch SEO upkeep, and light support after launch while the managed plan is active.

Who owns the domain and site?

Domains stay client-owned for real production work. Monthly care covers hosting, support, maintenance, and contact-path responsibility where Synapse manages them; it is not a trick to hide ownership. Handoff, source/export, hosting, and future edit responsibility should be written before launch.

What is not included in a standard website package?

Standard packages do not include unlimited rebuilds, ongoing SEO campaigns, ad management, fake ranking guarantees, portals, dashboards, customer logins, owner-managed galleries, upload admin tools, automation, large migrations, or custom software features unless separately quoted.

Is the $500 Basic Page enough for every business?

No. Basic Page is for a narrow launch. If the business needs multiple services, proof, a gallery, booking clarity, a proper about page, or room for local content, Starter Site or Expanded Website is usually the more honest fit.

Can you build around my booking link?

Yes. A normal website can explain the services and send people to the right external booking link or provider page. Native booking systems or custom workflows are quoted separately.

Want the longer background first? Read the pricing research note.

Not sure which lane fits?

Send the business situation. Peter will point you to the smallest useful path.

A current website is optional. Send the website, Google profile, Facebook page, Square page, booking link, or the basics of what the business needs online. Peter will look for what is missing under the shell.

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